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welcome to scaling up the podcast where we scale up on knowledge so we don’t scale up our systems my name is trace
blackmore i get to host this fantastic podcast called scaling up h2o and of
course all of you out there are listeners we refer to as the scaling up nation so thank you so much for being
part of the nation and as a service to the nation
the great team here at scaling up h2o is always wanting to make sure that you
know all of the events that are available to you and let’s face it our job is hard we are
driving from account to account talking to all these customers and really
staying on their schedule more than we are on our own and then when we have all
of these educational opportunities that approach us we don’t have time to research what they
are and where they’re going to be so that’s where my team comes into play they want to make sure you know what’s
coming up so here are a few things you might want to list on your calendar the
public works expo will be held from august 28th to august 31st in charlotte
north carolina now the publix works expo is if you are in the sector
and you are dealing with fleet services or parks and grounds or waste solid
management storm water flood control streets bridges roads traffic
engineering water and waste water emergency management engineering and
technology they do so much at this expo so if you are in the public works sector
you definitely want to go to our show notes page and check this one out also in september specifically september
20th if you are a business owner and you are in the industrial water treatment space
you want to make your way to vancouver and you’re probably already doing that if you are a member of the association
of water technologies because their convention is going to be held the 21st through the
24th but if you are a business owner you want to get there at least a day early
because on september 20th they are holding their business owners
meeting folks we’ve had this in several years at conventions and they’ve also tried doing it apart from conventions
and i tell you it is an action-packed day where people just like you are putting
on the content and it’s things that will help you with your business now if you’re a rising
tide mastermind member we’re always looking at best practices but let’s face
it there’s not that many people in the rising tide mastermind and this is a great way for you to start evaluating
some of the practices that you do in your business and get some ideas on how
you can improve what you do in the day to day
i highly recommend it i always come back with ideas that i want to share with you
that i want to share with the mastermind so make sure if you are a business owner
and you’re going to the awt you get there a day early and you register for the business owners meeting to find out
more information about the awt conference and the business owners meeting you can go to our webpage at
scalinguph2o.com and we will have all that information for you
next up is the international desalination association
their world congress convention is taking place in sydney australia october
9th through 13th and if this is an area that you are involved in
this is like the olympics for desalination so many people go and trade
information share information share ideas so if you are in desalination or
water reuse you definitely want to check this one out again more information
on the international desalination association conference you can find that on scaling up h2o.com
and folks if you know of something that we need to share with the nation
let us know that stuff don’t keep that to yourself if you know of an organization out there that you think
will help raise the bar in the scaling up nation we definitely want to make sure that we
are getting that out there so to do that you can go to our show notes page as well and go over to our show ideas page
and just let us know what information you have we sure do appreciate it when
our listeners make the show even better and i’m hoping that just like i try to
do on a regular basis you are trying to make yourself better of course if you
start out like somebody like me you’ve got a long road to travel before you start getting improvement at least it
seems that way and i’m always looking for the next thing i’m always looking to
learn the next thing that i need to learn and as i’ve shared with you on the show
somebody shared with me a long time ago how do i know what i don’t know
and that thought has just consumed me how do i know what i need to be educated
on and i’m constantly looking to see how i improve and there have been so
many things that i’ve shared with you on this podcast because i’ve been looking for that next thing and i figured that
works out so well why not continue that so one of my favorite financial books is
a book called profit first and profit first is a very easy way for you to run
the finances of your business in a way that don’t allow your accounting to get
in the way now i know that sounds weird but if we look at it our accounting is always behind and if we’re looking at
past metrics or metrics that have not caught up to the present day
how are we really allowed to make better decisions profit first is all about that
and as you know in addition to reading books about things that i need to learn
more about i also put myself into positions that force me to learn and that’s where
i fell in love with the mastermind concept i love the concept so much i not only created my own mastermind
i also am a member of a mastermind and i am going to introduce you to one of my
fellow members in the mastermind group that i am a member of and we’re talking
about profit first
my lab partner today is rocky levonny a profit comes first rocky i am so excited
to have you on the podcast thank you for coming on scaling up h2o thank you for
having me trace i’m excited to be here today rocky you and i have known each other for uh i would say
probably three years or so we’re both in the iron sharpens iron mind group
but you and i haven’t had the talk about profit first you know i’ve i’ve read the
book we’ve talked about it in our group but you are the guru when it comes to
this so i am ready to dig deep into this excited to talk about it it’s my
favorite subject well rocky before we get started with that do you mind letting the scaling up nation know a little about yourself
sure i’m a dad uh two kids married for
27 years now to my wonderful wife she’s a cpa so i may crack some cpa jokes
because i i have the inside story and you’re loud because you’re married into it i’m allowed because i’m married into
it and i hear her screaming all the time so you know we both work out of the house now thanks to kovit it’s worked out well and
so i i you know i have fun raising kids being with family and helping business
owners thrive so they have the time the freedom and the money to be able to do what they really love
that sounds great let me ask what is your day to day like day to day i work out of a home office
so i’m generally working about nine to five but i don’t believe in a
packed day so i don’t usually get started till sometime around noon on monday as far as
like appointments and even daily i try not to put anything on my calendar before 9 a.m i like to ease into the day
same thing fridays are light so that it it’s not overwhelming i reverse
engineered my business i said what are the things i like to do how much time do i want to work how much
do i need to make and i did the math backward calculated the hours
and figured it out so i pretty much i have fun i don’t have any customers i don’t like because i won’t
take them you know it’s it’s wonderful when you can put a little thought into it and
build the business the way you want to live your life what would a typical client meeting be
like with you so most client meetings run about an hour
and generally what we do is we review the dashboard which is hey we
said this is what our goals were financially and then we say this is what actually
happened okay is that good or bad is that expected and then
what do we want to change and then we come up with action steps to to bring about that change we’ll
brainstorm ideas look at different opportunities and then of course the next meeting we’re going
to review you said you were going to do x y z did you do it
you know it’s really that simple sometimes yes sometimes no we all get busy we forget
so it’s it’s a big thing of awareness of what’s going on celebration of the good
and then creating an action plan so that they walk away knowing what their next
steps are to have a growing and more profitable business so let’s start there there’s this book
out there called profit first it really changed how i looked at all of our
financials and it’s it’s very simplistic it takes such a complex
item and it says what you need to do and you can actually do it so if somebody’s
tuning in today they’ve never heard a prophet first what is it
so profit first is a different way to look at your business all right and and it works in your personal life too one
of the reasons i joined mike and and profit first was this is the way i built my wealth personally it’s a universal
principle that works when it comes to money the first thing is we always say pay yourself first but nobody does right
we say we’re going to have a profitable business but the reality is if you look at what the accountants and what the
mbas tell you it’s sales minus expenses equals profit most business owners don’t find out their
profit until sometime in the future maybe it’s tax day when the accountant says congratulations you know this is
how much you made last year and then they always ask that simple question well where is that money and
how am i supposed to pay that tax bill and invariably you know they spent it it
disappeared and mike said no wonder we’re struggling we have the wrong equation we’re looking at this wrong he
said let’s do sales minus profit equals expenses so now you take your profit
first you pay yourself first and then you constrain your expenses now for
business that’s not a normal idea constrain your expenses everywhere you got to spend
money to make money yeah says everyone salesperson who’s trying to sell you something
but the reality is you don’t need to necessarily spend more money you need to
be more resourceful if you say that you have a project you know the two questions are what’s the
budget in the time frame whatever you say the budget and the time frame are that’s what you’re going to get
so if you say it’s only half of that you’ll get half it and you’ll get it done in half of that but you’ve got to
constrain yourself and that’s basically parkinson’s law a business will use up
all the resources allocated to it so if you constrain the resources you can be
more profitable the same thing with employees employees are not at all incentivized
to cut costs right they’re incentivized to spend money and that’s why most businesses
struggle rocky i remember reading an article and this was around the 2007 crash
where there were a lot of businesses and it was an inc magazine article by the way
they were interviewing businesses that went under and specifically the employees of the businesses that went
under and everybody made the comment if i only
knew and then fill in the blank how bad it was they would have done something different
but they didn’t know they were kept in the dark and then they didn’t have a job because the business went out of business
what should we be doing instead of that well so i guess the first question is is
does the businessy owner even know his financials because more often than not
many times they don’t so if you i think in the book he talks about it or i read it somewhere else
eighty percent of business owners don’t look at their financials fifteen percent of business owners look
at their financials but struggle to understand what they say only about five percent of business
owners can look at their financials and understand them and
can take action on them and part of the reason i think why this is so difficult
is there is no one report that comes out of your accounting system that shows you the health of your
business you’ve got a profit and loss and your profit and loss may say you’re profitable but you may not have any cash
and your profit and loss doesn’t show you your debt service and so you’re making those monthly
payments on loans it’s not showing up in your p l and then you’ve got a balance sheet
which kind of shows you your net worth but a balance sheet is static in order to really understand what’s going on in
your business what i do is i look at 12 months of balance sheets so if you you know if when you were a
kid you probably saw those two pictures like here’s the same picture find the eight differences
well that’s not easy and that but that’s literally what we do with your balance sheet we’re looking for those little
differences to see where is your money going and where are the leaks in the company then there’s
the cash flow report which shows where your cash is going but all of these tied together in
different ways and i think that’s really the biggest struggle for business owners there is no one clear understanding and
dashboard and report to show them the health of their business and then once you’ve got the report you
know the accountants will say well here’s what you did and most business owners are like well
thank you that was two months ago what do i do tomorrow the accountant’s like i don’t know
sell more right that’s what you’re told but if your underlying business model is
wrong and you sell more you might actually lose money sell yourself out of business you sell
yourself out of business i can’t tell you how many people grow themselves out of business because they don’t have the
cash flow to handle growth you can be profitable and growing and go out of business because of bad cash flow
that’s the reality of it and i think it’s it’s difficult and i just assume business owners understood this but most
business owners don’t they do what they love and being the accountant was not at the
top of the list so if they don’t have a good person in that seat it’s a real difficulty for
them well let’s talk about that because accountants look backwards you know they’re they’re trying to make sure that
they stay with the what is it the generally accepted accounting practices there’s an acronym for that i don’t know
what it is yeah gap it’s a perfect acronym because there’s a big gap between what they tell
you and what you need to do well and that’s just it so the average
business person will go to their accountant they’ll get information back to pay taxes and they’re thinking that
everything is good but nothing is being used from their data to look forward
and most of them aren’t even looking at their tax return to determine how did they come to those numbers and did the
accountant do it right and is there a better way to play with irs regulations
to move things around to get you a better tax refund i do want to unpack something because i
had never heard it used this way before you you mentioned the procedure of the trailing 12
and looking at the previous 12 months and and normalizing those out i do that
all the time with our p l i’ve never even thought about doing that with our balance sheet how do you do that
so literally with the balance sheet what we do is we run a report of 12 months of balance sheet what i’m looking for is
where are the changes month to month in the balance sheet so your cash flow comes from a couple of
different things you get cash flow from operations meaning we sold something cash came in
then there’s cash flow from financing so you might say oh look there’s tons of money in my bank account well yeah duh
you just got a loan from the government for half a million dollars right because the government was throwing money at
everybody well that’s not real cash flow to you in the sense yes it’s cash but it’s not
it’s not because of your operations and then there’s cash flow from from the owner like i put extra money into my
company each month and then we’re looking at where the money is leaving the company and where
is it going and and how is it going out of the company so it’s it’s looking at
those differences over the month to see where are things going and how are they
disappearing and how is it affecting the balance sheet because at the end of the day the balance sheet is where your
money is that’s the true picture of the health of your company but if you just look at it
as a snapshot well that looks good yeah compared to what and that’s why you’ve got to look
at it monthly and project it as well going forward to say
if i want to improve my balance sheet what do i need to do it’s been a while since i’ve read profit first i want to
say and the one of the things they say in the very beginning is you need to separate out into five separate buckets
can you talk a little on that yeah so basically we’re giving every dollar a job we’ve heard that well why
don’t we do it it’s really that simple so the first account is the income account
all your money comes in and it comes into the income account here’s the cool thing i can look at my income account
and see how much money came in it’s clear as day right i don’t have to open up my accounting software i don’t have
to wait 48 hours for somebody to input transactions a lot of people have monthly bookkeeping so
essentially you have no idea unless you look at the income account how much money came in so once i know
how much money is coming in we allocate it on a set rhythm everyone has a different rhythm some people do it
weekly some people do it by monthly some people do it once a month but here’s the
thing if you do this on a set rhythm every time you look at your income account you’ll get a pretty good clue oh there’s
50 grand in my income account oh there’s 48 grand in my income account oh there’s 72 grand in my income account things
must have gone well right oh there’s 28 in my income account what what went wrong
so every time you do an allocation get a visceral gut check of how much money came in then we allocate so we set
profit first right so the first thing we do is we set a set percentage into the profit account which we don’t touch
we put a set percentage into the tax account because the irs has guns
and they can take your money without your consent so let’s make sure that we give them
their due then we put money into your pay account because most business owners pay
themselves last instead of first and then your spouse is screaming at you the kids are yelling
you have a broken home life your business is going to be broken right so let’s make sure you are on
stable ground for all the work you do in for the investments you made
and the risks you took and then the last account is opex that’s where we put all our our spending
dollars now i know how much i truly have to spend in the business
and if my opex account runs out of money well then i know i spent too much now i need to question and so here’s the
thing i know that immediately not in three months not in six months
i know it today hey we ran out of money in opex i can’t make payroll
and so now you have to start thinking about your business the other cool thing about the tax account is
when tax time comes this is one of the strangest things that business owners have told me
they feel calm at tax time because whatever the accountant says they know there’s enough money in the tax account
to cover it and they know if there’s an excess they get a bonus and as much as they hate
paying taxes just that peace of mind to them they’re like
i can handle tax time it’s like a confidence booster so the recommendation is is we actually
go into our banks and say we want to open up five additional accounts any issues with the banks doing that
occasionally some banks will complain other banks want to charge you a fee
we say no to both of them [Laughter] we’re allergic to fees we’re allergic to fees and usually if you explain to the
banker what you’re doing and why you’re doing it it’s okay and actually certain banks actually incentivize their people
to to open bank accounts so then they love you because you’re opening up bank accounts but a lot of times it’s strange
to some of them so sometimes you just have to have a conversation now what if somebody said you know i can
do this with just one account i’m just going to separate it out in my accounting software does it have the
same effect no because your accounting software more than likely is not up to date
you don’t look at it and so you won’t get that same visceral gut
check the really the thing is you know when the money is set aside for your pay
it’s easier to pay yourself because you’re like oh i put that money aside to pay me now i can remove it from the
company right the profit account turns into a reserve account it allows you to build
up a cash balance over time so that when we hit covid when we hit a recession hey i got a
little bit of gap here i’ve got a little excess so i can handle doing this
in in my personal you know and i can i can weather this storm and we’re all going to have storms sometimes they’re
personal sometimes they’re national but the reality is they they keep coming
if i recall from the book there were percentages that we do with the revenue
account do you mind speaking on that yeah so mike has targets in the book and they’re based on the the size of the
company and he gives you the targets for on average a company of this size
should do x but here’s the thing this is where people get it wrong you don’t start with
the targets you start with where you are today you figure out your percentages
and you just start separating your money and then once a quarter what we do is we
just crank it up a little bit so let’s just say you’re not profitable today
we’re just gonna start with one percent to the profit account and then maybe next quarter we’ll do two
percent to profit and then the next quarter three percent so we’re making gradual changes in the business this is
not overnight success you know on average it might take most companies two and a half years
to get from where they are to what’s in the book or to where they’re comfortable i’ve got
companies that blow out the targets in the book i’ve got companies that will never make
the targets in the book because there are too many constraints to their business model
and so for some people it’s eye-opening a lot of times if somebody wants to expand or do something
we’ll actually run their percentages and they’ll look at them and go huh
this isn’t going to work you know it’s not oh well my gut says it’s going to work it’s going to be hey
the paper says if i do this it’s gonna blow up on me and actually i
just had someone on my podcast and that was his story he goes i read this book
and we were about to expand the business and i i actually did the numbers and realized if we expanded i would go
bankrupt so he goes we’re not going to do that we’re going to make some different changes so the numbers are
just the first step really where it comes down to is
learning how to control your costs going through all your costs and saying do i
really need to spend this money just like we have lifestyle creep we have business creep we start spending money on all kinds of
stuff and then there’s people who are spending money on stuff they didn’t even know they were still spending money on
so it it’s good financial hygiene keeping the business clean and then it’s asking
yourselves how do i get efficiencies am i appropriately pricing so pricing’s
a big problem so many business owners are afraid to raise prices and today more than ever
with inflation if you are not keeping up with your cost of goods going up
you’re in trouble like that’s the biggest thing we’ve been doing throughout covid is constantly adjusting
pricing because of supplies shipping and now we’re adding fuel
surcharges to those businesses that need to do that but it’s being aware of it and being proactive instead of reactive
rocky i’m sure there’s people listening today and they’re thinking okay this is great for my boss who owns the company
but i work for a company how can i use this information so it’s the same thing this is how i built my wealth when i got
out of college i got a job and i literally went and i opened a bunch of accounts
right so one account was my 401k one account was a company stock plan
one account was the credit union one account was a a after tax brokerage
account and for all of these what they did was on a set basis either out of my
paycheck or out of my bank account they took some money and they put it
aside into these different accounts so clearly the 401k
that’s for retirement so that’s my retirement savings goal the after tax brokerage well that’s my
investing goal in the short term which if you have a bunch of after tax money
now you can do different things so what can you do oh maybe i’m going to go buy real estate and invest in real estate
or you know what i don’t like my boss and you know what i got 200 grand in the
bank i can take six months off right i can go look for a better job i have
the freedom to make a choice and then you’ve got your emergency fund money
and then it’s like oh we just had an emergency which there are relatively few emergencies the roof
leaking is usually not an emergency because it was 30 years old and you knew it was bad
right you have tires they go flat the 20 year old heating system broke
not an emergency you knew that stuff was going to happen so having the money aside so that when
things break it’s annoying but at least you can stroke a check you’re not going into debt
and you have the ability and the reality is even on the personal side when you have cash you get deals right you can
walk into a place and say hey i got cash want to sell it for less and so it puts
you in a stronger financial position so putting money in the different buckets and basically the way to think of your
buckets is short term midterm long term so retirement maybe you’re saving for
college or weddings or something along those things and then the short term things you know when i was a kid they
used to have christmas accounts and they would literally they would do profit first they would take five
dollars out of your account every week and put it in the christmas account so when christmas came it was like oh
here’s our christmas budget we can go buy gifts and in january we don’t have a regret
hangover of the credit card bill so this works however you want it to you’ve got to
customize it for yourself some businesses will do a lot more than five accounts
because they have special situations you know if i need to buy new capital equipment every year well let’s save for
capital equipment if you’ve got a high cost of goods like some of my people there maybe on the amazon side right
well i got to place a big order to china how do i pay for that well we set money aside so that when it’s time to order
from china i have the money ready to go and the same thing on your personal side
you know just putting small amounts of money aside so that you’re ready and
you can handle the storms in life because there are storms rocky what would you say the easiest way
to get started is that you’ve seen the most success with so the easiest way to get started is to
open one bank account and put one percent in it nobody is gonna miss a dollar out of a hundred
that’s less than what you blew at starbucks this morning you’re not gonna miss it we all waste money it’s just
human nature so start small build a habit
right profit is a habit it is not an event just like going to the gym
show up do the reps and sets and over time you will
get stronger show up open one bank account start putting a little bit aside and over time
just start to increase that and that’s it most people don’t start number one
reason profit first fails is the person didn’t start i think that’s the same reason for
podcasts isn’t it yes by the way you mentioned your podcast
please plug that here sure so i have uh two podcasts one is profit answer man where all we do is
talk about this in depth share success stories teach you how to implement i i go through the entire book
it is nothing but teaching people how to do this and giving them ideas how to implement in their system and then the
other podcast is called rich or soul it’s life beyond money you got rich now what so it’s kind of like you know after
you build your wealth now what are you going to do because money isn’t going to make you happy a truer statement has never been said
rocky what would you say that people struggle with most with this concept other than getting started
number one thing is getting started number two is keeping up the rhythm
and number three is when the optics account goes negative they give up this doesn’t work for me
no it’s working for you it is telling you you are spending too much money in your business
or you’re not driving sales so it’s it’s one of those two levers and so it’s
constantly telling you what is going on in your business and it is early alarm right the way i i
look at it is you know i sit down i have a bag of chips the bag of chips disappears pretty quickly
with me too with you too but imagine you sit down and you have a one ounce bag of chips a single serve
what’s gonna happen you’re gonna eat the one ounce of chips and then you’re done
and then you’re like okay and because you’re putting a little bit of thought into it we’re doing the same thing with
your money we’re forcing you to think about how this is going and right now there’s
a company that is literally taking off it’s hitting the news and you might know jesse cole savannah
bananas he’s on espn with a minor league baseball team that makes more money than
some major league baseball teams and literally the core of his success
is implementing profit first and realizing he didn’t have a good business model and thinking through how
do i entirely change my business model he’s not in the baseball business he’s
in the entertainment business and he has figured out how to get free entertainment
right he just changed the model he thought about his business and he went and implemented yeah he’s a fantastic
story uh he used to be in isi i don’t believe he is anymore he was an isi that is correct and i love the story where he
wanted to do something with bananas and he got the grocery store to start paying for them for them
it is amazing what you can do if you think it through we tell people you don’t need more resources you need
to be more resourceful there are so many ways to do things without having to
spend and i will tell you this people go oh a big business can do that or my little
business can’t it works at every single level jay samett was one of our presenters he
came in i try to remember this book it’s not reinvent yourself but it’s it’s
about doing that and basically what he said he he worked for a large massive
company and they said start this division but you have no budget so he figured out how to get other
people to pay millions of dollars to help him start this business
by doing different kinds of deals and i think when you start thinking about that everything from sales people to
getting free goods to getting someone to build something for you it’s all possible if
you think through the problem and figure out a better solution too often we just throw money at it and more often than
not when you throw money at it it doesn’t work rocky i see a book behind you and it’s a very
popular book on this podcast and one of my favorites so geno wickman’s traction
i got to ask how does eos the entrepreneur operating system tie in with profit first
so the reason that book is there is because i love eos integrators and eos integrators love profit first
bottom line is eos is a wonderful way to systematize your business
it has one weakness it does not have a good financial system within it
and profit first is a system so now it’s the same concept systematize your business
profit first brings to eos that whole financial system so they they
play super well together they give you your score card right thumbs up thumbs down
every week you can know where you’re at without running an accounting report you know the average
business owner just looks at his bank accounts opens up his phone and is looking at his bank balances well hey
every monday morning you can open up look at your bank balances and know how are we doing
what are my reserves look like am i getting paid myself what’s going on
rocky if somebody wants to talk to you and find out more about how you can help them what should they do
so one you know the podcast is a great way to learn more to understand what i do and how we do it
and there’s tons of free information everything i do for my clients i teach so it’s not like you can’t just go
listen and implement yourself if you want someone to do it for you or you’ve got questions it’s rocky profit
comes first dot com i’ll make sure to have that on our show notes page i’ve got dozens more
questions but i think we’ve wet everybody’s appetite and folks read the book listen to the podcast there’s so
much great information out there and it really makes sense out of a topic
that everybody is confused about rocky i’m not quite done with my questions yet i’ve got some lightning
round questions if you can stick around just a little longer sure all right rocky you now have the ability
to go back and talk to yourself on your very first day as a profit first
professional what advice would you give yourself so that’s not far enough in the back
i’ve only been doing this for a few years but you’re so good at it but see it would have been too late because the
advice i would have given myself is you should have started 20 years ago i was in the wrong place
like this is what i’ve always been meant to do and i knew that coming out of college
the question is i came out of college in the late 80s i was already teaching accountants how
to go from paper spreadsheets or ledgers to back then it was visi calc the first
electronic spreadsheet but like how do you go up to a business and find somebody and go hey i can build you a
spreadsheet and it’ll help you what i don’t even know how to market that and
back then we didn’t have podcasts where i could learn it all on a podcast or on google well we’re sure glad you started
when you did rocky what are the last few books that you’ve read so probably in the last month i just
finished uh the christian man i just read a book on leonardo da vinci just
kind of learning more about him and then steve hardison came out with
his book which is the ultimate coach so that was quite interesting it’s you know how do you think bigger than
yourself and right now i just started life force from tony robbins so
things are going to get interesting with technology and our health going forward so just kind of checking out what that
looks like i’m sure hollywood is listening to this podcast they’re listening to your
podcast and they are in the moment of writing a script about
your life who do you want playing rocky can you guess that one who’s supposed to
play rocky in the movies sylvester stallone is that there you go all right there we go
why not why not why not i think he’s a south paw i’m a south boy you know i was an underdog i didn’t come from philly i
came from jersey close enough i’m sure he cannot wait to get that phone call
last question well almost last question i’m going to throw a bonus question in so if you had the ability to speak with
anybody throughout history who would it be with and why i want to talk to jesus
and in number one like as you read the bible you realize when he touched people they were healed like everything was
like it’s like i want to feel that i want to see is it you know
how does that happen and and be able to just experience that in
you know if it’s true then you get to talk to the son of god and that’s pretty incredible
rocky you and i both met in a mastermind group called iron sharpens iron we have
our own mastermind group here called the rising tide mastermind and i’m always
trying to tell people what a mastermind is why you don’t have time not to
participate in a mastermind if it’s the right mastermind for you but people just aren’t familiar with the
concept so i was hoping you could help me out a little bit for somebody that’s not familiar with a mastermind maybe
they think they just don’t have time to spend on a mastermind what would you tell them
so i think the original mastermind as far as i know actually came out of ben franklin uh huntis is that what he
called it yeah junto junto i’d be calling it hunters it’s a j i don’t know if it’s pronounced
with a j or an h but the point is they got together and they talked about
societal problems and they fixed them for us we’re not talking about societal problems we’re talking about our
problems and you know it’s nice to have somebody actually listen to you
it’s nice to get eight or nine people to give you feedback to kind of
see the things that they see the elephants in the room that we ignore they hold you accountable
they push you forward they open doors they create connections
i mean there’s just a whole tremendous amount of of help that can
come from a mastermind i mean it just allows you to go further faster and
to face your your shortcomings and fix them yeah i always like to think life is way
too hard and way too short to do it alone so why would you even try and all of the people there
no one’s got a sales agenda right this is a group where nobody is selling each other this is not pitch
fest this is help fest and you know even in isi there are there are people all
along the spectrum but you have access to some great people over time that you know or
100 steps ahead of me and you can help people 100 steps behind you but even in that we all get to learn
one of my favorite things is sharing wins because those wins came from the
group hey we helped you with that we we pointed out a blind spot and now that
issue has been solved correct and uh the reason i like isi
more so than some of the other mastermind groups is it’s not just business it’s business life
spirituality everything so you might be in there talking about your kids
you might be in there talking about your spouse you might be in there talking about your business you might be in there talking
about your missteps or the mistakes or the stupid stuff you did this week
i’m fond of that too we’re people and all of those things make up who we are we need to be able to
share whatever it is that we need to share so true and rocky i want to thank you for
sharing all that you know about profit first of course there’s so much more to learn so one more time tell us how to
find your podcast so before you find my podcast would you all do me a favor if trace is bringing
you value would you like this show and leave a rating and leave a review and
say thank you the world of podcasting is lonely we don’t hear from all of you so
go say thank you to trace if you want to check my stuff out it’s profit answer man and the other one is richer soul
wherever you’re listening to this you’ll find it rocky you’re awesome thanks for coming on scaling up h2o thanks for having me
nation rocky is just one of those people that is so well versed on
this topic and he’s just such a nice guy every time i interact with rocky he
always leaves me with wanting more a great guy of course if you want to learn more about him you can go to our show
notes page if you want to learn more about profit first we’ll have that information on as well
and somebody else that’s always forcing us to learn in a very fun way
is james mcdonald so here’s a brand new thinking on water with james [Music]
welcome to thinking on water with james the segment where we don’t give you the answers we give you the topics and
questions for you to think about drop by drop now let’s get to it
in this week’s episode we’re thinking about the mass balance around a steam boiler system by mass balance i’m
talking about how much water is going into a steam boiler compared to how much is going out
the two should be equal what should be included though it depends upon where you draw your
circle around the system a typical circle may only include makeup and condensate return going in with
steam and blowdown going out but what about the water demands of pre-treatment equipment
drawing the circle a little bigger may also include softer regeneration wastewater reverse osmosis reject
raw makeup lost condensate steam leaks leaking feed water pumps and more
have you drawn a diagram of your steam boiler system with all the ins and outs shown
take this week to think about the mass balance around your steam boiler system be sure to follow hashtag tow22 and
hashtag scalinguph2o share your thoughts on each week’s thinking on water i’m james macdonald and i look forward
to learning more from you scaling up nation when i go to some of
the conferences that i mention on this show people always thank me for putting on
this podcast and they always ask me what can we do for you the answer is if you
know somebody that is in our industry talk about this podcast we love getting
new listeners and the only way we get new listeners because i think we’ve saturated all of the markets that we can
think of is by you letting other people know that there is a podcast out there something else you
can do for us is you can leave a review believe it or not when people go to
podcast players the podcast that they see when they search is all based on
what reviews they have so if you can leave a review for this podcast that
will definitely help us and then here’s a third thing you can help me with and this isn’t new at all this is something
i ask you for each and every week if you have an idea if you have a guest request
anything that pertains to the next show that we can make please let us know
about that you can go to scalinguph2o.com and you can go to our show ideas page
and you can let us know all about that because we are always trying to create
the next show and with 260 something shows we want to make sure we’re getting
the content that you want to you each and every week just like next week when
i’m gonna have a brand new episode coming to you i hope you listen to it but i hope you share it with somebody
who’s never listened to the podcast and i hope you have a great week in the meantime
[Music] nation the mastermind is wildly
successful and the only thing missing is you go to scaling up h2o.com forward
slash mastermind to see if this is the group that you have been waiting for and
the group that can push you to your next level of success
you